DAMON HILL // GREEN RACER

Damon Hill, former Formula One champion (1996) and son to legendary Graham Hill, announced yesterday, that he will pilot a Tesla Roadster in the GreenFleet Capital Arrive n’ Drive 2008 event. Set to promote alternative transportation and cleaner air quality in London, the event begins at the London Horse Guards Parade, on July 31st. One of 20 vehicles, Hill will drive the 33 mile course hoping to promote both the Tesla Roadster, as well as electric vehicles as a motorsports alternative. In regards to the event, Darryl Siry, senior VP of sales, marketing and service, for Tesla Motors said: “It is a huge privilege for Damon Hill to present the Tesla Roadster to car enthusiasts on the capital’s streets. This will be a perfect opportunity for people to witness high performance and fun motoring without the need to compromise the environment.” Another step toward eco-powered auto racing. Mixed feelings on electric vehicles from the ColdTrackDays camp, though the aesthetics sit pretty well with us // 07.28.2008